There’s a growing trend in the directory world at the moment, and that’s to sell a spot as the template’s sponsor. Typically prices range between $100 and $200 (USD). The idea behind the sponsor spot is that the sponsor gains a site-wide link on each directory that uses that template. Therefore a better template will be used on more directories, and therefore gain the sponsor more links. It’s a great way to earn some extra cash for individuals with graphical talent. It’s a smart way to get backlinks from a number of different directories, assuming of course that the template is popular and well publicised.

I do wonder if the directory world is quickly becoming saturated with short-lived directories. Therefore this kind of link purchase might be slightly risky. However, make your own mind up, as there are a number of solicitations for sponsors on the Digital Point Forums, here, here here, and also here!

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